![](https://nhipcautrithuc.org/wp-content/uploads/2024/04/nguyen_tien_huy_-_digipencil.jpg)
LinkedIn https://www.linkedin.com/in/huypencil/details/experience/
Mr. Nguyen Tien Huy is the General Director of Pencil Group, the media complex and technology. Mr. Huy also plays the role of the co-founder of the Vietnam Legacy Branding Center. Mr. Huy has 17 years of experience in the field of branding in digital space. With his team, Mr. Huy participates in strategic consulting and integrated communications, build connection between their corporate brands, segments’ brands, product brands and deployment go-to-market strategies.
He is one RMIT University’s alumni master.
EXPERIENCE
Group CEO, Pencil Group
3 companies in 1 group:
Pencil Creative – creative agency
DigiPencil – digital innovation agency
Pencil Ventures – venture builder
Pencil Group is a digital innovation agency, exists to innovate marketing activities, company systems, distribution channels and product offerings with technology and creativity.
Book Author
- Đọc vị thế hệ “sống ảo” – Understanding genZ
A research revealed interesting insights about the new generation
- Chiến lược là lược đi để chiến
A book on digital marketing strategy practices
Strategy Director, BrandBeats Vietnam
Aug 2014 – Mar 2022
BrandBeats is a team of marketers and musicians working together to build music and sound identity, we helps clients to leverage music as a marketing channel with strategic approach.
Lecturer, Sage Brand and Communications Academy
Dec 2013 – Mar 2022
Co-founder, JoiKid
Aug 2019 – Mar 2020
Consultant, FAO
Jul 2019 – Dec 2019
Working as a public awareness communication consultant
Strategy Director, Red Cat Motion
Jul 2014 – Nov 2015
Lecturer, BMG International Education
Nov 2013 – Aug 2014
Digital Marketing Planning
Lecturer, AiiM Marketing Communication Skills Training Center
Aug 2012 – Aug 2014 ·
Digital Technology
OgilvyOne Worldwide, Vietnam
Chief Digital Officer, Apr 2013 – Jun 2014
Experience Director , Oct 2011 – Apr 2013
Who Digital
Nov 2007 – Oct 2011
Experience Director, Asociate Digital Director, Interactive Designer
Fulsoft Co., Ltd
Jun 2003 – Jun 2005
Graphic Designer